From Now On Adds Winona State to Growing NCAA Division II Client Roster
FOR IMMEDIATE RELEASE: June 13, 2017
Reilly McClure | From Now On | 402.926.2000 | firstname.lastname@example.org
The Warriors are the latest Division II school looking to drive fan engagement via the FanX mobile marketing & communication platform
OMAHA, Neb.– From Now On, an emerging leader in mobile app technology for fan engagement, today announced a new partnership with Winona State University to provide the official mobile app for Warriors fans. The multi-year agreement is effective immediately, and will see the new mobile app going live in July, in time for the 2017-2018 athletics calendar.
“We are thrilled to be partnering with From Now On to take the Winona State fan experience to the next level” said Winona State Director of Athletics Eric Schoh. “We know not a lot of NCAA Division II schools are utilizing mobile technology to enhance fan engagement and we look forward to helping lead the charge for fans of all schools in the Northern Sun Intercollegiate Conference [NSIC], and Division II as a whole.”
From Now On, a wholly-owned subsidiary of IT talent and solutions firm Client Resources Inc. (CRi), will build and deploy the Winona State app via the FanX mobile platform. First launched in late 2015, FanX is a mobile marketing and communication platform designed to the fan experience both at live events and via second screen experience for fans at home or on-the-go. When launched, the Winona State app will include team schedules and rosters, scores and statistics, live game alerts and push notifications, as well as access to audio, video and social media streams.
The mobile app will also be a key new promotional channel for the Winona State athletic department, adding multiple new opportunities for corporate sponsors and serving up exclusive promotions for fans.
Of the new partnership, Sue Thaden, President and CEO of From Now On, shared, "We are excited to have the opportunity to partner with Winona State. We are impressed with Eric’s vision for, and leadership of, the Winona State athletic department and his desire to elevate the fan experience for fans of the Warriors. We look forward to his partnership and thought leadership in helping us drive innovation for our partners and the industry as a whole.”
Additionally, Thaden went on to share a belief that Winona State is representative of a growing trend in college athletics, saying “This is an exciting time to be working in sports technology. On one hand, you have technologies like mobile become more accessible and effective from a usability perspective. We are also seeing corporate entities who are looking for new opportunities in the digital space. Together, these trends are driving adoption of new technologies by generating revenue and covering costs for athletic departments at all levels of the game.”
Winona State is the latest Division II school looking to enhance their digital media profile for fans through the FanX mobile platform. Other Division II schools who have recently signed with From Now On include Missouri Southern State University, Pittsburg State University, Northeastern State University, Cameron University, University of Arkansas – Fort Smith, Arkansas Tech University and Oklahoma Christian University.
In addition to the annual license for the FanX platform, Winona State’s agreement includes professional services for implementation, launch and marketing support, staff training and an assigned contact for mobile adoption coaching. Additionally, Winona State will benefit from regularly delivered mobile analytics and reporting.
The new Winona State Warriors app will be available for free download via the App Store and Google Play in July 2017.
For more information about From Now On’s FANX mobile marketing and communication platform, please visit http://www.from-now-on/
ABOUT FROM NOW ON
Established in 2015, From Now On is a wholly-owned subsidiary of Client Resources, Inc., an Omaha-based IT talent and solutions firm. At From Now On our focus is on facilitating anytime, anywhere fan engagement through mobile technology. We built our flagship FanX mobile app platform to help our partners throughout the athletics industry deliver personalized experiences to fans at the game, on-the-go and throughout the offseason. Our team is driven by the belief that a robust mobile strategy optimizes communication with fans and cultivates analytics that help organizations make data-driven decisions. From Now On is about a commitment to a journey, to grow and make every experience count for our partners and their customers. It’s about bridging the gap from what was possible, to what is happening.