Louisiana Tech Athletics Selects From Now On to Provide Fan Experience Mobile App
FOR IMMEDIATE RELEASE: June 9, 2016
MEDIA INQUIRIES: Reilly McClure, firstname.lastname@example.org, 402.926.2000
LOUISIANA TECH ATHLETICS SELECTS FROM NOW ON TO PROVIDE FAN EXPERIENCE MOBILE APP
FanX demonstrates superior user experience, ease of use and communication tools
OMAHA, Neb.— From Now On, an emerging provider of mobile app platforms in both sports and education industries, announced today a multi-year partnership with Louisiana Tech University to provide the mobile application FanX for Bulldog and Lady Techster fans.
FanX is a fan engagement platform designed to help schools like Louisiana Tech enhance the game day experience and create deeper engagement with their fans. FanX will connect Bulldog and Lady Techster fans with their favorite players and teams by providing bios, scoring updates, team insights and much more that will enrich their experience at all stages of the game. The application will also provide targeted promotions, ticket purchasing ability, event schedules, and support for audio and video broadcasts.
“Working with From Now On has been an exceptional experience already. From the very beginning, we’ve wanted to develop an app that sets our brand apart. Overall, I knew From Now On would provide us the ability to be innovative in how we market our athletics teams to the Louisiana Tech fan base,” said David Pillen, Assistant Athletic Director for Marketing at Louisiana Tech University.
Additionally, the application will act as a new promotional tool for the athletic department.
“Our philosophy is to encourage, promote, and engage in all that we do from a marketing standpoint,” Pillen said. “We wanted something that would be unique and functional for our fans and provide them an exceptional experience while at the same time be cost effective for us as a department. We look forward to a great partnership and working together to develop one of the best mobile apps within the athletic industry.”
Through the FanX platform, From Now On will assist Louisiana Tech Athletics in achieving their fan engagement goals and will aid in building deeper relationships with the fan community.
“We are very excited about the partnership with Louisiana Tech University,” said Sue Thaden, President & CEO of From Now On. “Throughout our conversations, they have expressed a sincere desire to grow engagement among their fan base through more interactive experiences. We’re thrilled by the opportunity to work with a forward-thinking school like Louisiana Tech to help them achieve their athletic department goals and look forward to getting it great for Bulldog and Lady Techster fans.”
In addition to the platform license, the agreement includes professional services for implementation, launch and marketing plan support, staff training and ongoing adoption coaching. The service contract also includes technical support, access to new features as they are released and data analytics & reporting. The Louisiana Tech app will be available for fans via free download from the App Store and Google Play in early August 2016.
About From Now On: From Now On is about committing to a journey, to grow and make every experience count for our partners and their constituents. It’s preaching better communication and community involvement through mobile technology, highlighted by our flagship platform for fan engagement, FanX. We built FanX to help our partners deliver the thrill and culture of the entire game-day environment, giving them effortless control of exciting dynamic content that drives ROI and deepens brand loyalty. To learn more, please visit us at www.from-now-on.com.